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Our History

The Vision
The Vision
Turning brands into market leaders through innovation, excellence, and strategic investment in infrastructure, marketing, and customer care, Saud Bahwan Group has become a household name in Oman. Its blue chip portfolio spans multiple renowned international marques across the mobility sector. With a nationwide presence, the Group drives growth across automotive, heavy equipment, real estate, travel, and allied industries.
The Making Of A Legend
The Making Of A Legend
In the early 1800s, Abdullah Bahwan of Sur embraced his family’s seafaring trade, voyaging across distant shores with courage and ambition. Trading with Africa, Zanzibar, Iraq, Yemen and India, he built lasting success. Each journey laid the foundation for a proud legacy that evolved into one of Oman’s most respected corporate houses – the Saud Bahwan Group.
Forging A Timeless Tradition
Forging A Timeless Tradition
Way back in the 1890s, an enthusiastic young man, Salim Abdullah Bahwan followed in the footsteps of his father Abdullah Bahwan, adding new annals to the dauntless courage and inflexible endurance that unfolded over generations. Remaining true to his heritage, Salim Abdullah Bahwan undertook dangerous and challenging voyages across the vast seas....carrying forward the torch of established tradition. His steely determination made his trade flourish and progress. Not afraid to explore, he boldly travelled to new vistas, new realms... In doing so, he opened up many new trading channels in far-flung shores that few have ventured to... On the sheer dint of his untiring efforts and unbending courage, he ushered in a new level of prosperity. On his voyages across the seas, he was accompanied by his young son - a mere boy of nine.
The Power Of Dreams
The Power Of Dreams
As a young boy, Saud Bahwan joined his father in sea trade, exporting dates and fish and importing essential goods. Guided by hard work and ambition, he later moved to Muscat in the 1960s and recognized the value of Japanese brands. He introduced Toshiba, followed by Seiko and Akai, aligning with Oman’s growth under His Majesty Sultan Qaboos bin Said.
Marching Into The Modern Era
Marching Into The Modern Era
Driven by ambition and vision, the Bahwan family embraced opportunity during Oman’s renaissance under His Majesty Sultan Qaboos bin Said. While active across many sectors, their focus turned to the automotive industry, where they saw great potential in shaping the nation’s mobility landscape. This forward looking approach led to the formation of long standing partnerships that strengthened the Group’s reputation. Today, this legacy continues to guide our commitment to delivering advanced mobility solutions and contributing to Oman’s modern automotive era.
Breaking New Ground
Breaking New Ground
Driven by hard work, perseverance and vision, Chairman Mohammed Saud Bahwan continues the Group’s legacy of turning brands into market leaders. Recognised with prestigious awards, including “The Best Arab Organisation Award,” the Group sets benchmarks through innovation across automotive, heavy equipment, real estate, manufacturing, travel and more—supporting Oman’s growth in the 21st century.
Caring For The Society
Caring For The Society
As a responsible corporate citizen, Chairman Mohammed Saud Bahwan advances social impact through the Saud Bahwan Charitable Foundation. The Group supports vital community needs by building cardiology and cancer hospitals, dialysis centres, a children’s public library, and homes for underprivileged families—demonstrating a strong commitment to social responsibility and community well-being.
Carrying Forward The Legacy
Carrying Forward The Legacy
A proud legacy of smoothly sailing through challenges and obstacles…through unforeseen difficulties and unfamiliar hurdles…and through all of this… …Today, Saud Bahwan Group carries on the legacy of its founding fathers on the path that they have created. The ambitious next generation lives the prestigious family values and is focused on carrying forward this inspiring legacy for generations to follow.

Welcome to World Auto Business LLC

Exclusively Bringing DENZA to the Sultanate of Oman

World Auto Business LLC proudly introduces DENZA, a global leader in premium electric mobility, to the roads of Oman. As the only authorized distributor of DENZA vehicles in the Sultanate, we bring an elevated blend of innovation, craftsmanship, and intelligent technology to customers seeking a new standard in electric driving.
With a commitment to exceptional service, advanced facilities, and a customer‑focused experience, World Auto Business LLC ensures a seamless journey—from exploration to ownership and beyond.
Discover DENZA’s refined design, smart features, and forward‑thinking performance engineered for the future.
Experience the next generation of mobility.

Visit us and discover DENZA in Oman.

BYD & DENZA – Exclusive Dealer in Oman

Work Auto Business LLC, under the Saud Bahwan Group, proudly represents BYD and DENZA in Oman, offering advanced electric mobility solutions supported by modern showrooms, EV-trained service teams, and a customer experience built around convenience and trust.

We bring global innovation and premium craftsmanship to the Sultanate with a seamless purchase and ownership journey.

 

 

BYD – Global EV Innovation

BYD is a world leader in new-energy vehicles.

The brand combines safety, efficiency, and technology to make sustainable mobility accessible to all.

  • Revolutionary Blade Battery

  • High range and energy efficiency

  • Intelligent features and proven reliability

 

 

DENZA – Premium Electric Luxury

DENZA, born from the partnership between BYD and Mercedes-Benz, delivers refined electric luxury with exceptional comfort and advanced innovation.

Each model blends elegant design with intelligent performance for a superior driving experience.

  • Luxury interiors and craftsmanship

  • Advanced driver-assist technologies

  • Smooth, powerful, and efficient performance

 

 

Your Trusted EV Destination in Oman

As the exclusive dealer for both brands, we ensure a premium and hassle-free experience.

Our commitment is to provide dependable support and exceptional service for every customer.

  • State-of-the-art showrooms and EV service centres

  • Easy test drives, financing, and delivery

  • Full lineup for DENZA models

Discover the future of electric mobility with DENZA in Oman.

For a customer-focused organisation like Saud Bahwan Group (SBG), efficient Parts Distribution is a vital component of operations.

With extensive investments in a nationwide network, the Group’s Parts Facilities today reach customers across the Sultanate, ensuring quick availability and reliable support.

SBG manages its widespread parts operations using advanced equipment and a team of trained professionals.

At the heart of this network is a modern Denza Parts Distribution Centre (PDC), supported by highly skilled staff and equipped with the latest tools and systems.

Built to match global automotive standards, the PDC ensures precision, speed, and accuracy in every process.

A comprehensive range of Denza genuine parts and products—including high grade lubricants, coolants, brake and transmission fluids, batteries, and more—are readily available to meet customer needs with assured quality.

SBG’s commitment to excellence has enabled its parts operations to consistently earn high praise and recognition from international automotive partners for reliability, efficiency, and customer satisfaction.

BYD Watayah,
Muscat

Showroom Timing

Sunday to Thursday : 8:30 -19:30
Friday : Closed
Saturday : 8:30 - 13:00; 16:00 - 19:30

Contact

Call: 72225925
Email: sales@wabbyd.com

BYD Al Mouj,
Muscat

Showroom Timing

Sunday to Saturday : 10:00 - 22:00

Contact

Call: 91206901
Email: sales@wabbyd.com

BYD Mall of Oman,
Muscat

Showroom Timing

Sunday to Wednesday : 10:00 - 22:00
Thursday to Friday : 10:00 - 24:00

Contact

Call: 72225925
Email: sales@wabbyd.com